Milan, June 21 (LaPresse) – Frecciarossa, Trenitalia’s High-Speed Train (FS Group), and Milan Fashion Week come together to celebrate the excellence and uniqueness of Made in Italy. With a special livery dedicated to the Milan Fashion Week Men's Collection SS2026, scheduled from June 20 to 24, Frecciarossa transports designers, models, influencers, and fashion lovers to the vibrant heart of Italian fashion. The partnership between Frecciarossa – Official Train of the Milan Fashion Week 2025 editions – and the National Chamber for Italian Fashion was born with the goal of celebrating the elegance of Made in Italy, blending style and sustainability. “Through its support for Milan Fashion Week, Trenitalia, with the Frecciarossa brand, confirms its commitment to connecting people with the country’s best initiatives and energy, while fully respecting sustainability principles,” said Mario Alovisi, Trenitalia’s Marketing Director. “A symbol of excellence and innovation in the transport sector, with over 270 connections and 38 bus routes, Frecce and FrecciaLink reach more than 150 destinations across Italy, telling a unique Made in Italy story with every journey.”
“The collaboration between the National Chamber for Italian Fashion and Frecciarossa is rooted in a shared passion for Made in Italy excellence, values, and visions,” said Carlo Capasa, President of the National Chamber for Italian Fashion. “We are happy to tell a story together: fashion is a widespread reality throughout Italy, a dynamic system that moves fast and spreads creativity. With this partnership, we also promote a sustainable and accessible travel solution for all professionals and beyond.”
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